Treehouse is a user-friendly platform designed for allied healthcare providers and their clients. With our Practice Manager, providers can efficiently manage their entire business. Families, on the other hand, have access to a personalized client portal, allowing them to create a care circle tailored to their needs.
I was asked to add an e-form feature that allows providers from different clinics or independent make custom forms based on their client's needs. The challenge was to make it flexible, so providers could change the forms as much as they needed while collecting client information efficiently.
My task was to build a platform where providers could easily create customized digital forms, edit them, review them, and also create and send contracts and intake forms to their clients.
I worked along with the marketing team by conducting multiple interviews with different providers like doulas, midwifes, childbirth educator and so on, to understand their needs and necessities. This ensured that their ideas influenced the design and how it worked.
What providers said during the interview?
Customer Flow Chart
I've created a simple Flow chart to understand the overall process that the provider needed in order to create the eForms
To meet the two-week timeframe for implementing this new feature, I initiated the creation of high-fidelity wireframes that could be implemented and tested with our providers. I created and completed a simple UX/UI workflow where providers could make, edit, and review forms easily. We had regular feedback sessions, letting providers test and improve their forms. Along with the developer we added a secure data system to gather and keep client info safe following the HIPAA Compliance requirements.
Thanks to the improvement Treehouse was able to increase their membership subscription (between 5 to 6 members each week). We also allowed providers to get a 7 days trail. In the past providers were using a third party company to create e-forms and were only using the free version of Treehouse. However with the new feature implemented providers felt that they have more flexibility and more ways to manage their clients and services.
*Definition of intake forms from Smart Sheet.